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Matthew Kim


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Wharton mobile app encourages alumni networking

The reunion next month — which will be held from May 11 through May 13 — will coincide with the Wharton School’s launch of its new mobile application for iPads and iPhones, Wharton Connect.

April 24, 2012

Marketing class works with Microsoft in release of new Windows Phone

Professor Americus Reed’s “Consumer Behavior” class gives students a chance to interact with real-world clients and develop ways for companies to improve their marketing efforts and better understand consumer preferences.

April 18, 2012

Wharton San Francisco's new campus offers perks to students

Wharton San Francisco, which moved to its new campus on Jan. 2, features a myriad of high-tech classrooms, conference rooms and other resources that the previous campus did not provide.

April 17, 2012

Wharton launches new marketing campaign stressing flexibility in education

The Wharton School is launching a new branding campaign, “Knowledge for Action,” the campaign’s name, which encompasses the flexibility that a Wharton education provides, according to Wharton administrators.

April 17, 2012

Wharton gears up for end of ‘Hostile Takeover’

One fortunate Wharton student will be crowned the “ultimate corporate raider ” tomorrow.

April 4, 2012

Joke Issue: Wharton kid takes himself too seriously

Huntsman Hall security escorted a Wharton freshman out of the building after he screamed “obscenities down the hall” when he was eliminated from Wharton’s annual school-wide assassins game, Hostile Takeover.

April 4, 2012

Working in pairs may not improve performance

The idea that “two heads are better than one” may not always be the case, according to two Wharton professors.

March 28, 2012

From Wharton to 'Words with Friends' for Zynga CEO

Mark Pincus, a 1988 Wharton alumnus, is the co-founder of the online social gaming company Zynga, and currently serves as its CEO.

March 20, 2012

Wharton School merges BPUB and INSR

On March 1, both parties approved the merge of the two departments and the Wharton faculty and the Board of Trustees ratified the merge.

March 19, 2012

Students gear up for NASA robotics competition

The UPenn Space, Mobile, and Autonomous Robotics Team is preparing to blast off into a National Aeronautics and Space Administration-sponsored competition in June. Founded last year, the team — which consists of 30 members — has received support from Penn’s globally recognized General Robotics, Automatic Sensing and Perception Lab.

March 11, 2012

Wharton dean to travel to South America over break

During the break, Wharton Dean Thomas Robertson will visit Rio de Janeiro, Brazil, and Buenos Aires, Argentina, as part of his plan to meet with alumni and other influential people associated with Wharton.

February 29, 2012

Morgan Stanley chairman and CEO discusses risk taking

Wharton Leadership Lectures give students an opportunity to gain insight into leadership issues and different career paths across a variety of industries.

February 23, 2012

GMAT to experience makeover

The Graduate Management Admission Council — which owns the GMAT — announced recently that the exam required by graduate business school programs across the nation will be experiencing a makeover.

February 21, 2012

Unconventional business course rotates professors

Last week, “The Government and Legal Environment of Business” — a mandatory course for all first-year Wharton MBA students — began with its first pair of lectures.

February 16, 2012

Wharton Tweet Meet analyzes Super Bowl ads

Throughout the Giants-Patriots game, the Future of Advertising Program held its second annual Tweet Meet, which featured Wharton faculty, students and experts from a variety of industries who critiqued this year’s batch of Super Bowl commercials via Twitter.

February 6, 2012

College, Wharton students target of 'phishing' emails

Over the past week, thousands of malicious emails similar to the one Shostek received have been sent to Penn students, according to Wharton Technical Director Barry Wilson.

February 2, 2012

Wharton San Francisco finds a new home

On Jan. 2, the Wharton School’s West Coast branch opened its new campus in Hills Plaza, San Francisco.

January 26, 2012

Wharton School eliminates alumni interviews for MBAs

Recently, Wharton’s MBA program opted to send its admissions officers around the world to interview applicants who cannot physically attend an on-campus interview, replacing alumni who previously filled this role.

January 25, 2012

Entrepreneur-In-Residence program offers one-on-one mentoring for students

Since its inception, the Wharton Entrepreneur-In-Residence program has given more than 1,700 students an opportunity to meet one-on-one with a variety of entrepreneurs.

January 22, 2012

Wharton professors detail global risks in report

Two Wharton School professors have detailed a set of threats to the future prosperity of the global economy in the 2012 Global Risks Report.

January 19, 2012

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