Matthew Kim
Recent articles
Wharton mobile app encourages alumni networking
The reunion next month — which will be held from May 11 through May 13 — will coincide with the Wharton School’s launch of its new mobile application for iPads and iPhones, Wharton Connect.
Marketing class works with Microsoft in release of new Windows Phone
Professor Americus Reed’s “Consumer Behavior” class gives students a chance to interact with real-world clients and develop ways for companies to improve their marketing efforts and better understand consumer preferences.
Wharton San Francisco's new campus offers perks to students
Wharton San Francisco, which moved to its new campus on Jan. 2, features a myriad of high-tech classrooms, conference rooms and other resources that the previous campus did not provide.
Wharton launches new marketing campaign stressing flexibility in education
The Wharton School is launching a new branding campaign, “Knowledge for Action,” the campaign’s name, which encompasses the flexibility that a Wharton education provides, according to Wharton administrators.
Wharton gears up for end of ‘Hostile Takeover’
One fortunate Wharton student will be crowned the “ultimate corporate raider ” tomorrow.
Joke Issue: Wharton kid takes himself too seriously
Huntsman Hall security escorted a Wharton freshman out of the building after he screamed “obscenities down the hall” when he was eliminated from Wharton’s annual school-wide assassins game, Hostile Takeover.
Working in pairs may not improve performance
The idea that “two heads are better than one” may not always be the case, according to two Wharton professors.
From Wharton to 'Words with Friends' for Zynga CEO
Mark Pincus, a 1988 Wharton alumnus, is the co-founder of the online social gaming company Zynga, and currently serves as its CEO.
Wharton School merges BPUB and INSR
On March 1, both parties approved the merge of the two departments and the Wharton faculty and the Board of Trustees ratified the merge.
Students gear up for NASA robotics competition
The UPenn Space, Mobile, and Autonomous Robotics Team is preparing to blast off into a National Aeronautics and Space Administration-sponsored competition in June. Founded last year, the team — which consists of 30 members — has received support from Penn’s globally recognized General Robotics, Automatic Sensing and Perception Lab.
Wharton dean to travel to South America over break
During the break, Wharton Dean Thomas Robertson will visit Rio de Janeiro, Brazil, and Buenos Aires, Argentina, as part of his plan to meet with alumni and other influential people associated with Wharton.
Morgan Stanley chairman and CEO discusses risk taking
Wharton Leadership Lectures give students an opportunity to gain insight into leadership issues and different career paths across a variety of industries.
GMAT to experience makeover
The Graduate Management Admission Council — which owns the GMAT — announced recently that the exam required by graduate business school programs across the nation will be experiencing a makeover.
Unconventional business course rotates professors
Last week, “The Government and Legal Environment of Business” — a mandatory course for all first-year Wharton MBA students — began with its first pair of lectures.
Wharton Tweet Meet analyzes Super Bowl ads
Throughout the Giants-Patriots game, the Future of Advertising Program held its second annual Tweet Meet, which featured Wharton faculty, students and experts from a variety of industries who critiqued this year’s batch of Super Bowl commercials via Twitter.
College, Wharton students target of 'phishing' emails
Over the past week, thousands of malicious emails similar to the one Shostek received have been sent to Penn students, according to Wharton Technical Director Barry Wilson.
Wharton San Francisco finds a new home
On Jan. 2, the Wharton School’s West Coast branch opened its new campus in Hills Plaza, San Francisco.
Wharton School eliminates alumni interviews for MBAs
Recently, Wharton’s MBA program opted to send its admissions officers around the world to interview applicants who cannot physically attend an on-campus interview, replacing alumni who previously filled this role.
Entrepreneur-In-Residence program offers one-on-one mentoring for students
Since its inception, the Wharton Entrepreneur-In-Residence program has given more than 1,700 students an opportunity to meet one-on-one with a variety of entrepreneurs.
Wharton professors detail global risks in report
Two Wharton School professors have detailed a set of threats to the future prosperity of the global economy in the 2012 Global Risks Report.



