Jonathan Wright | Stretching out the Dining Dollars

Deals with local restaurants would incentivize meal plans

· October 13, 2009, 4:42 am

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A few weeks back, I visited a friend of mine who attends Vanderbilt. We stopped by the Chili’s just across from campus to grab a bite. After the meal, my friend calmly pulled her Commodore Card from her purse and handed it to our waitress to pay for our meals.

I was dumbfounded. Granted, I had downed a few Bud Lights during dinner, but I was still in pretty good shape. Logically, I could only infer, “Bursar at Chili’s? Brilliant!”

Apparently, Vanderbilt Dining has a supplementary program to its student-dining plan, known as the “Taste of Nashville,” which allows students to use a portion of their meal-plan dollars at 24 nearby off-campus restaurants (And yes, when my friend paid for dinner with her Vandy meal plan, the Bud Light was covered.) This gave birth to my dream for Penn: the “Taste of University City.”

As a four-year meal-plan holder, I’ve never been completely satisfied with the breadth of my Dining Dollars’ utility, and I’m sure that some of you reading this can empathize with me. Expanding the variety of dining locations where students can use Dining Dollars, or meal money in a similar yearly allowance program, would provide a greater number of meal choices for students, inherently increasing the attractiveness of meal-plan options to upperclassmen.

Vandy’s “Taste of Nashville” isn’t a rare breed. Schools across of the country have similar programs. Carnegie Mellon, located in Pittsburgh, offers upperclassmen the DineXtra Declining Balance Program. Students can choose a designated plan amount valid for purchasing food at three non-university restaurants near campus — that’s in addition to the 20 dining locations owned and operated by the school.

There are a variety of restaurants between 33rd and 40th streets that Penn could endeavor to form similar business deals with, thereby giving meal-plan holders a greater dining selection. These restaurants already depend heavily on student business, and while there may be some difficult treading in hammering out mutually beneficial deals for both the University and various establishments, I have no doubt that Penn’s savvy business administrators could get it done.

In a recent conversation, Laurie Cousart, director of Business Services (which oversees Penn Dining), spoke of the importance of a plethora of meal options for students within two different realms — on-campus dining and off-campus dining ­— that reflect the University’s overriding commitment to affording its students ample choices. But Penn Dining, Cousart noted, is focused solely on creating more choices for students within the on-campus sphere. She cited the new management and operations agreement with Bon Appétit and its continued work to create a variety of viable retail dining locations on campus. Off campus, though, isn’t under Penn Dining’s purview.

Cousart has a point. Penn Dining’s philosophy is reflective of the larger vision of the University. Penn doesn’t require its students to purchase a meal plan or live in a College House past their freshman year, and it gives students a great deal of academic flexibility in terms of meeting basic requisites essential to a well-rounded education. And, since Bon Appétit has arrived, there have been significant changes to residential and retail dining options as a result of student feedback. Finally, Penn has undoubtedly helped attract numerous restaurants to the University City area over the years to give students more dining options beyond the meal plan.

Still, I have yet to encounter any prevailing reason as to why the two spheres of dining have to be mutually exclusive. Sometimes I like choosing from a variety of dishes and eating to my heart’s content in our dining halls. And sometimes I have a craving for a burrito that the fine folks working in Houston Market just can’t create. I just wish I didn’t have to spend my own money while my Dining Dollars go untouched.

Jonathan Wright is a College senior from Memphis, Tenn. His e-mail address is wright@dailypennsylvanian.com

Comments (2)

Adam

October 13, 2009, 2:10 am

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Perhaps it is the economist in me speaking, but I cease to see why anyone would want to give their cash to Penn for a meal plan, and then ask Penn for the "privilege" to get that cash back to spend at off-campus restaurants. Wouldn't it be simpler to just not give the cash to Penn in the first place? A dollar is a dollar, whether it is spent on a debit card or a PennCard. I would never seek DiningDollars, as I'd rather hold onto my cash.

As for the cafeterias, while they are convenient, they are far more expensive on a per-meal basis than pretty much all the non-cafeteria alternatives.

Here are some examples.

The plan with the most visits: Quaker Plan - $4080 per year 650 visits and $100 Dining Dollars per year

The plan with the lowest cost: Franklin Plan - $1392 per year 60 visits and $600 Dining Dollar$ per year

If we assume that a Dining Dollar is worth $1, and then calculate the cost of the plan by dividing the remaining sum by the number of meals, under the Quaker Plan, a visit costs $6.12, and under the Franklin Plan, a meal costs $13.20. It would be easy to find meals from outside vendors for $6.12, and one could eat a far nicer meal elsewhere for $13.20!

As a grad student, I would consider buying a small meal plan if it made economic sense. At the outrageous prices that are charged on a per meal basis, I see no reason to buy one.

TheSilentType

October 13, 2009, 10:58 pm

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I think that the idea in this article is a great one. I understand Adam's point about the meal plan itself being very expensive, but not all students pay for their meal plan. Penn provides the finances for students to eat here when their parents cannot afford to pay for it. They should have options too. I understand Penn's new initiative, working with Bon Appétit to provide healthier, better quality food, but after a while, no matter how you change the food, eating the same food over and over again becomes tiring and the food starts to dull in taste. These students shouldn't have to suffer because they were bright enough to come to this school but whose families were not blessed with the finances to come. Variety is, after all, the spice of life. So if it's not going to cost the University an arm and a leg, I say they should act on this idea.

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